President’s column: Mark Anderson invites you to ‘Expand the Brand’

2016 FWAA President Mark Anderson

2016 FWAA President Mark Anderson

As the seemingly unending UNLV basketball coaching search draws to a close (the regents still have to vote on the deal), I can finally come out of my Las Vegas bunker and think about other things.

And, as the temperatures start approaching 90 degrees, thoughts naturally turn to college football.

And yours should, too. The FWAA has just begun our membership drive, and the slogan is “Expand the Brand,” meaning we want to go from about 1,300 members to 1,500.

If you’re reading this column, chances are you already have a good idea of why the $50 ($25 for students and 2016 graduates) is money well spent on a membership. It is even better spent if your company picks it up. But if not, you can write it off on your taxes because of the FWAA’s non-profit status.

Find those who aren’t members, be it reporters or SIDs, and let them know the benefits. The more members, the louder our collective voices, and there are plenty of reasons to scream about becoming a member.

The directory, which is available in print form and online, is alone worth the cash. Hear about a player transferring from Illinois but you live in the Pacific Northwest? Look up cell numbers to beat writers in the directory and start calling (begin with those in bold because they are members and should be rewarded with information sharing). More…

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